Jalan Raja Perempuan Zainab 2, Kubang Kerian, Kota Bahru, Kelantan (Nearby Bank Rakyat)
Screen Location : Jalan Raja Perempuan Zainab 2, Kubang Kerian, Kota Bahru, Kelantan (Nearby Bank Rakyat)
Screening Hour : 18 hours from 6.30am to 12.30am
Daily Exposures : Minimum 135
Monthly Exposures : Minimum 4,050
Content Cycle : Estimation 8 min / loop
Size : 13'(H) x 17'(W)
Pixel : 1024 x 768
File Format : AVI, MP4, WMV
GPS Coordinate : 6°05'53.0"N 102°16'45.2"E
The LED screen is located at the busy traffic junction Jalan Bayam and Jalan Dusun Muda. The screen location is mainly target on the motorcyclist and drivers. The location has high traffic flow so that able to grab the attention of road users toward the LED screen advertising.
Kota Bahru is the capital city of Kelantan, Malaysia and its name literally means “new city” or “new fort” in Malay. This city serves as the main gateway to visitors who are on their way to the tropical, beautiful island of Perhentian. Kota Bahru is also home to unique architectural royal palaces and museums.
The LED screen is located in Kota Bharu. Passersby from Jalan Raja Perempuan Zainab II are able to spot the LED screen. Also, passersby from the other side of the road are able to view the LED screen as well. There are a few eateries and office buildings nearby the LED screen such as One Stop Kopitiam, BSN and Bank Rakyat. The strategic location of the LED screen are able to target audiences such as working adults, affluent homemakers, business leaders, and professionals. The benefit of LED screen advertising is businesses are able to deliver their brand message to the audiences effectively.