Mid Valley City, Kuala Lumpur (Federal Highway, Heading to Shah Alam, Nearby Radio Television Malaysia (RTM), Sri Muthu Mariamman Temple) #MY063

Screen Location : Mid Valley City, Kuala Lumpur (Federal Highway, Heading to Shah Alam, Nearby Radio Television Malaysia (RTM), Sri Muthu Mariamman Temple)

Screening Hour : 18 hours from 6.00am to 12.00am

Daily Exposures : Minimum 540

Monthly Exposures : Minimum 16,200

Content Cycle : Estimation 2 min / loop

Size : 15'(H) x 30'(W)

Pixel : 480 x 864

File Format : AVI, MP4, WMV

GPS Coordinate : 3°06'54.0"N 101°40'19.3"E

The LED screen is located along Federal Highway in Kuala Lumpur. There are several landmark from the LED screen location such as Kota Darul Ehsan, the biggest arch in Malaysia located in Petaling Jaya and Tugu Keris which located near Sungai Rasau toll plaza in Klang. Motorists that are heading towards Mid Valley Megamall will view the LED screen as the expressway has a heavy traffic flow.

The Federal Highway starts from Seputeh in Kuala Lumpur to Klang, Selangor. It is a Malaysian controlled-access highway connecting the capital city of Kuala Lumpur and Klang, Selangor. It is the busiest highway in Klang Valley during rush hour from / to Kuala Lumpur. There are Eight million traffic per month heading toward Shah Alam / Kerinchi Link.

The strategic location of the LED screen are able to target audiences such as PMEBs, working adults, affluent homemakers, business leaders, professionals and daily commuters and holiday makers. The benefit of LED screen advertising is that businesses are able to deliver their brand message to the audiences effectively.