NSE Highway

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When we talk about Digital LED Billboard Advertising, what is the first thing that comes across your mind? Majority of the people might think of a large NSE Expressway Digital Billboard Advertise or on the rooftop of a building. It also includes shopping centers, trains, transit lines and etc. where massive traffic volume can always be spotted.

LED Billboard Advertising NSE Expressway, which also known as Digital Out-Of-Home Advertising, is the communication between firms and people who are out of their home. Nowadays, people tend to spend more time away from home, thus lead to the potential growth in outdoor advertising to reach wide targeted audiences. In fact, the benefits of outdoor advertising are almost limitless, and we have figured out a list of the top 6 benefits of Digital LED Billboard Advertising.

DIGITAL LED BILLBOARD ADVERTISING HAS HIGH IMPACT

As compared to the traditional advertising medium, Digital Billboard Advertisement in NSE Highway in a crowded area cannot be ignored. Digital LED Billboard Advertising is already a part of the environment, people cannot turn it of or switch to another channel like television and radio, but to receive the information unconsciously as they are exposed to the Digital LED screen. 

IT DEMANDS ATTENTION

By using LED Billboard Ad in NSE Expressway, one can gain competitive advantage and stand out of the competitors, this is because it does not have to compete with other ads like other medium. In order to capture more attention among customer, the display content must be colorful, bright and creative.

DIGITAL LED BILLBOARD ADVERTISING IS COST EFFECTIVE

Compared to billboard advertising. NSE Expressway LED Billboard Ad is considered as the most cost-effective marketing tool, due to the low maintenance cost towards changing an ongoing campaign ads.

IT HAS A HIGH REACH WITH A MASS AUDIENCE

It's true to say that Digital LED Billboard Advertising serves as a great marketing platform for businesses that want to reach larger customer groups. As we all know NSE Highway Digital Billboard Advertising are located in the public and audiences have direct accessibility to it. Therefore, Digital LED Billboard Advertising helps business to reach consumers that are sometimes difficult to reach, including youngsters, busy business leaders and low-income market groups, as these categories, for example, usually may not access to the traditional mediums.

IT IMPACTS THE PATH-OF-PURCHASE

Based on the study done by APN Outdoor, about 70% of purchase are done outside of the shopping centers and retail outlets. Hence, location plays a significant role when it comes to outdoor advertising, as the impact given across the stages of Path-to-Purchase is extremely high. UK's Outdoor Media Center (OMC) also declares that the most seen advertising medium by shoppers is outdoor advertising before they shop.

DIGITAL LED BILLBOARD ADVERTISING IS A TEAM PLAYER IN THE MARKET MIX

Digital LED Billboard Advertising has been proven to work best with other mediums. It has high impact and the ability to reach target audience is greater compared to others. LED Billboard Advertisement NSE Highway can constantly creating awareness in the mind of consumers, as well as remind them the message across other media.

In 2016, the global digital outdoor LED Screen market was valued at $4 billion and by 2023, the market is bound to reach $14 billion. This means the market is registering a CAGR of 21.7% from the year 2017 until the year 2023.

LED or Digital LED Billboard Advertising in NSE Highway is a semiconductor chip that uses the Light Emitting Diode technology to emit lights in a visible range of a different wavelength. This also emits infrared and ultraviolet radiation. Digital LED Billboard Advertising screens are common in the marketing world because they display multimedia graphics including traffic signs, scoreboards and promotional advertising. You will see Digital LED Billboard Advertising mounted on exhibits, roads, homes, and stadiums for entertainment. Mounting an Digital LED screen is meant to expand scope to a wide population.

The progress in technology has in recent years contributed to the increasing popularity of digital outdoor LEDs. We now have energy efficient Digital LED Billboard Advertising screens instead of high on energy video displays. Features such as improved image quality, wireless control systems, automatic Digital LED Billboard Advertising screens and high luminosity mean a bright future for digital outdoor LED screens.

Such advancements in Digital LED technology have driven their use in live events, including digital signage, sports stadiums, and concerts, as well as daily weather updates. There are, however, other drawbacks that deter investors from investing in Digital LED Billboard Advertising screens like unpredictable demand and high initial investment. These two factors are major constraints on the growth of the demand for digital outdoor LED screens.

Market Insights

Digital LED Billboard Advertising Screen uses a wide range of light emitting diodes as pixels in order to generate a video display. Digital LED Screens are suitable for outdoors mainly because of their comparatively high brightness. Digital LED Billboard Advertising, video walls, and perimeter boards are some common example of digital outdoor LED Screens.

The effectiveness of Digital LED Billboard Advertising Screens or NSE Highway Digital LED Billboard Advertisement  has made them a popular destination for advertising purpose. In addition, Digital LED signs have replaced the static signs on public transport. There are different segments of the global Digital LED market display, including technology, display type, size, etc.

In 2015, high quality and full color Digital LED Billboard Advertisings led the entire market mainly because of their outstanding ability to offer amazing resolutions of videos and animations.

Mounted digital outdoor LED Screens were the most popular digital displays of the technological segment of the digital LED market. They were accounted for the majority of the market revenues in 2015 and over the years, there has been an increase in their demand.

Monochrome, Tri-Color and Full Color Display

There are three main segments of digital outdoor LED Screens or Digital Billboard Advertise NSE Highway including full-color display, tri-color display, and monochrome display. Over the years (2016-2024) Tri-Color, digital outdoor LED Screen’s market is going to increase at an annual growth rate of 22.3%. The growth is due to high product deployment in perimeter boards and scoreboards.

Likewise, the full-color models are being implemented across myriad sectors. There has been an increase in their demand over the years due to their ability to depict high-quality images, high-quality content and high-quality videos. It seems the size of outdoor full-color Digital LED market will almost double by the end of 2024.

Like LEDs, OLEDs are also becoming excessively popular. They are extensively used across several advertising methodologies and applications. Among these applications, the most popular is the Traffic lights. According to a report, traffic lights contribute to almost 11.5% of the overall digital outdoor LED Screens in the market. The digital outdoor LED traffic market is going to grow at a CAGR of 19% over 2016-2024. Due to its energy efficient and low maintenance feature. There is a high probability that it will hit revenue of about 1.95 USD billion by 2024.

With the growth of society and the advancement of science and technology, the big brand corporations have higher and higher outdoor advertisement requirements. The fairly old style of outdoor ads (such as single-column advertisement, lightbox ads, bridge advertisement, triple-turn advertising, etc.) The needs of the consumers are no longer met, and conventional outdoor advertising has induced visual fatigue. Outdoor marketers have to keep up with the speed of technology, and Digital Billboard Advertising NSE Expressway screen ads, so what's better than conventional outdoor advertising?

The conventional type of advertising can only be seen in pictures and photographs, and lack of imagination, easy to make people forget; however, Digital LED Billboard Advertising screens typically set up public places and traffic arteries with a large number of people, which attract the active interest of audiences in the form of interactive, vibrant which colorful ads, which has a broader variety and LED Billboard Advertising in NSE Highway is more obligatory than traditional media.

Typical knowledge about commercial releases is not as easy as Digital LED Billboard Advertising screen. Each time the traditional advertising releases details, it is necessary to redesign and replace the entire advertising which requires labor costs and time consumption. Digital LED Billboard Advertising screen manufacturers only need to link to the device through data cable or wireless communication, as long as a simple configuration in the device can be used to publish both convenient and fast advertisement content.

The scope of the conventional ad type is minimal, and the quality of the advertising can not be fully articulated. And Digital LED Billboard Advertising Screen ads, operators and publishers can update Digital LED Billboard Advertising Screen content at any time, NSE Digital Billboard Ads only need to run and monitor the device, no other external constraints hinder the updating process.