The LED screen is installed at North South Expressway KM 306.9, Serdang. Passerby can view the LED screen that travels from the Kajang heading to Kuala Lumpur. The vivid display of the LED screen able to capture the attention of motorcyclist and drivers at petrol station. LED screen advertising helps businesses to convey their product and brand messages to target audience

LED screen is bound to gain attention from passerby. Furthermore, LED screens allows businesses to reach a large number of audience as well as attract a wide range of potential customers. The LED screen is located approximately 0.5 kilometres from Universiti Putra Malaysia.

LED screens are the only product in the world that can be installed outdoors without any additional protection, The screen itself is resistant to water and dust, and is bright enough to be seen in direct sunlight and too strong to resist a certain level of vandalism.