It is located along the Federal Highway, which runs from Petaling Jaya to Kuala Lumpur and connects to other districts. The Digital LED Panel Advertising on the Street Lamp Post is surrounded by a variety of businesses, including restaurants, factories, and komuter. There are 50 units of Street Lamp Post Digital LED Panel Advertising along Lebuhraya Persekutuan Federal Highway, with a distance of approximately 3.4 kilometers.

The Federal Highway runs from Kuala Lumpur's Seputeh to Klang, Selangor. It is a Malaysian controlled-access highway that connects Kuala Lumpur, the capital, and Klang, Selangor. During rush hour from and to Kuala Lumpur, it is the busiest highway in the Klang Valley. The LED screen's strategic position allows it to reach PMEBs, working adults, wealthy homemakers, business leaders, professionals, and urbanites. The advantage of LED screen ads is that companies can easily communicate their brand message to their target audiences.